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Unitech Printed Circuit Board Corp., a Taiwan-based manufacturer of multilayer, HDI, and rigid-flex PCBs for industries ranging from automotive electronics, smartphones, wearable devices, and networking equipment, has posted sales of NT$1.296 billion ($43.7 million at $1:NT$29.63) for April, down by 9.23% from the previous month, but up by 26% year-on-year.
For January to April, Unitech reached total sales of NT$4.9 billion ($166.6), up by 11.2% compared with the same period last year.
Dan Beaulieu, D.B. Management Group
In the business world, salespeople arguably were the most affected by the pandemic. These professionals had to be the most creative when trying to ply their trade. They had to work from home, make phone calls in lieu of face to face, and learn how to use social media networks and newsletters. This was all to reach their customers—who also were working from home. Even when they got vaccinated and managed to hit the road, they often found that their customers’ doors were closed and they were not allowed inside, if their particular contact was there at all. Many times, they had to resort to meeting their customers in parking lots or restaurants with outdoor dining. And guess what? It’s not even over yet. So, how does a salesperson create success when so much seems to have changed? I reached out to Lee Salazar of Prototron to learn how he met the challenges, and his tips for others who are moving forward.
Nolan Johnson, I-Connect007
In more than one conversation while discussing the industry this week, the themes have included industry turmoil, lots of business opportunities, and the urgent need to build out to meet changing demands. In fact, our July issue of PCB007 Magazine, which publishes later this month, will focus on these very topics. It’s definitely one not to be missed!
These themes also emerged in this week’s top five news items as well. Top stories include an acquisition in the soldering machinery space, sales and service expansion in Mexico, industry data from SIA on semiconductor global sales data, and strong financial numbers from two China-based manufacturers. Now, with the U.S. Congress putting its focus on the PCB industry, things could really heat up. It’s going to be an interesting year.
I-Connect007 Editorial Team
Simon Etherington, president and owner of Siber Circuits, felt so strongly about Dan Beaulieu’s weekly column titled “Reps Need a Better Deal, Part 2” that he put fingers to the keyboard and expressed his thoughts as a response. Beaulieu frequently writes about sales and marketing topics, particularly the relationship between the sales rep and the principal. Dan has argued that there needs to be improved communication, better language in the contracts, and a sales rep that’s eager to earn. See what Simon had to say.